Hello Kitty, who is celebrating its 45th anniversary this year, has been a fashion industry regular for years, collaborating with everyone from ASOS, to Modcloth, to Converse. In fact, some might say the character, who’s produced by the Japanese company Sanrio, is one of the greatest fashion icons of our time. Now, Sanrio has teamed up with Herschel Supply to release a line of Hello Kitty bags.

The line will be based on the classic Herschel Supple Nova Backpack (which comes in three different sizes: mini, XS and mid-volume) and the Fifteen Hip Pack. Each bag will be available in three different shades: Black, Cameo Rose (pink), and Highrise (a light grey color), and they all feature classic Hello Kitty accents like the iconic red bow on the straps, Hello Kitty embroidery, and Hello Kitty lining on the inside.

The Herschel Supply x Hello Kitty collection launches on January 22nd and will be available on sanrio.com, herschel.com, and in Sanrio boutiques.

Nova Mini Backpack

A tiny pink Hello Kitty backpack is the cutest thing you could possibly buy.

Fifteen Hip Pack


If you’re not into backpacks but are into Hello Kitty, this fanny pack might be right up your alley.

We love the subtle bow pattern and the colorful Hello Kitty print inside.Sponsored Stories


If you’re not into backpacks but are into Hello Kitty, this fanny pack might be right up your alley.

Nova Mid-Volume

We love the subtle bow pattern and the colorful Hello Kitty print inside.Sponsored Stories